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For more information about The Narrative Lab, please email us:

Aiden Choles :: aiden at narrativelab dot co dot za
Passionate about organisational health, Aiden specializes in the use of narrative to understand culture. Aiden holds a Masters degree in Narrative as well as qualifications in Psychology.

Sonja Blignaut :: sonja at narrativelab dot co dot za
With a deep knowledge of Complexity theory and practice, Sonja is adept at constructing processes that make sense of Complex problems. Sonja holds a BSc in Meteorology.

Chrislia van Tonder :: chrislia at narrativelab dot co dot za
Chrislia has a background in financial management, and is the administrative glue that keeps this company together.
Natasha Govender :: natasha at narrativelab dot co dot za
Natasha worked as a consultant for PricewaterhouseCoopers for two and half years. She has considerable operational and strategic human resources experience in the private and public sectors as well as experience in a wide range of solutions such as Learning, Communication, Change Management and Talent Management. Natasha is a great facilitator and currently completing her BCom in HR Management.
Tshepo David Sebe :: david at narrativelab dot co dot za
David is a BA (Corporate Communications) graduate from the University of Johannesburg, who specialised in Knowledge Management. He fulfills a role as a project assistant in The Narrative Lab. Besides being a genuinely nice guy, David is ambitious and eager to contribute.
Associates of The Narrative Lab
Nicolaas Herholdt :: nicolaas at narrativelab dot co dot za
Nicolaas is an experienced management consultant and is comfortable wearing a tie. He has 14 years experience in the mining industry, during which time he has lead various projects. Nicolaas has an MBA from the University of Cape Town and a B Commerce from the University of the Witwatersrand.
Jeff Butana Cele
Jeff has joined the team as a facilitator and project assistant. Jeff has international experience in facilitating and managing “train-the trainer” programs. He is well versed in designing and facilitating a diverse range of curriculum and content, including HIV/AIDS prevention and awareness, leadership, mentorship, and character development. Jeff is passionate about making a difference in South Africa.





