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2009 Accreditation kicks off

The 2009 Cognitive Edge Accreditation kicked off in Johannesburg today. We're running the accreditation in conjunction with Cognitive Edge and Steve Bealing (CEO) is here from Singapore running the session.

It's Steve's first visit to South African, and Africa for that fact. He's on a whirlwind learning curve on South African culture and traffic ... 

We'll be live-tweeting the event over the next few days at http://twitter.com/narrativelab. Follow us there for course updates, thoughts and nuggets of wisdom on narrative and complexity.

 

Aiden Choles's picture

Dialogue: April Newsletter

Narrative Lab dialogueWe've just released the April edition of our newsletter, Dialogue. You can read it here. Be sure to subscribe to it (see the sign up box on the right of this page) for future editions.

Narrative model

The Narrative Lab Model

Here it is: our approach to stories within organisations.

The components of this model are:

The difference between big and small "s" stories

Big "S" stories are the stories we normally associated with Storytelling - the well-polished, entertaining stories we grew up with, and the stories told by our favourite Storytellers. They were told to us as fairytales, they are shared around the campfire, and told at conferences as the defining stories about our nation, race, culture and people. 

Small "s" stories are the fragments of experiences that we share in everyday conversation. They are the stories we tell when we get home and tell our family how our day was. They're the stories we tell around the water cooler and as we stand on the smoker's balcony. 

And so, there's a difference between Storytelling and storytelling. It is also important to note that every Big "S" story has emerged out of a collection of Small "s" stories.

The nature of every story

In general, stories are rich in the following two dimensions: touch and concept. That is, stories are high in touch as they touch our hearts and move our emotions - they are entertaining! Then, within the DNA of every story, no matter how deep or polished, is a level of complex information that is valuable - these stories are high in concept.

What stories do

Stories that are high touch and high concept do a few things:

- they provide insight
- they provide us with meaning
- they create influence as we share them, and
- stories inspire people to take action!

Storytelling

We believe that everyone is a storyteller! You may not consider yourself a "S"toryteller, but you are certainly a "s"toryteller. Standing around the braai/barbeque, sitting around a dinner stable, standing amongst friends with your favourite drink ... everyone becomes a storyteller. 

The overall power of storytelling is its ability to enhance communication skills - for both the individual and the organisation. Through prospecting the available stories of yourself, or about your organisation/brand, you are able to identify the patterns within the stories and what the main personal or brand story should be about.  

Storygathering

Also known as storylistening, storygathering is an underutulised technique in organisations. If our assumption about small "s" stories is right, then there are multitudes of stories being told all the time - especially by your employees and customers about your organisation. Imagine how useful it would be if you were able to gather and harness those stories?

Doing just that allows you to solve amazingly complex problems in surprising simple ways. Through discovering and gathering the stories about your problem, you are able to make sense of what those stories are saying, and are then able to act in a contextually relevant way to shift your problem.

Credit

Credit needs to be given to Shaun Callahan of Anecdote in Australia who originally developed this model. We've tweaked it for the South African context and use it with permission.

Aiden Choles's picture

Self-indulgent descriptions

Here are some descriptions we often use when introducing ourselves and what The Narrative Lab does:

  • Making sure you ask the right questions about your problem
  • Why solve a problem the very same way it was created
  • The common ground between complex problems and simple solutions
  • Different approach, and yet strangely familiar
  • Helping you gather the stories you really need to know about
  • Harnessing the power of story-telling and story-gathering
Aiden Choles's picture

Vote for us in the blog awards

SA Blog Awards 2009We're a finalist in the SA Blog Awards for a second year in a row. We're chuffed as we've been nominated in the Best Business Blog and Best Group Blog.

To those who nominated us, thanks. To those who might be tempted to vote for us ... mosey on over to the blog awards widget on the right of this page, click and enter your vote for us (and other amazing local blogs).

Voting closes on 1st April 2009.

Aiden Choles's picture

Newsletter

After way too long, we are now finally launching a newsletter this month. At this stage it will be a quarterly edition that advertises projects and events, promotes new product lines and points to recent blog posts you should read.

You can start subscribing by giving us your email address in the Newsletter block on the right menu bar, but we'd also like your suggestions on what to call the newsletter. At this stage we're looking at calling it "Dialogue". What say you?

Aiden Choles's picture

Setting up the story

Setting up the storyI suspect this cartoon holds some deeper wisdom and insight than we'd initially assume. One of our frustrations here at The Narrative Lab is how the discipline of business has attempted to thwart our natural ability to tell stories, especially around the board room table. How did this happen? Well, it was one too many business executives attempting to "set up the story" by not letting the story tell itself and trying to spell things out for their staff ...

Hat tip to Don Packett for the 'toon.

Aiden Choles's picture

Sales pitch

On the weekend Mike Stopforth asked the Twitter community to share what their sales pitches were, in 140 characters or less. Novel idea in line with the whole elevator pitch meme. Well, here's what my response was:

R u aware of the stories told by ur staff & consumers abt ur Co or brand? I'll help u gather & harness them for better decision making.

See some of the other pitch's here.

Aiden Choles's picture

Mine safety - narrative research with Deloitte

Mine safety story about having the right to refuse entering an unsafe workplaceTowards the end of 2008 we partnered with Deloitte Consulting on a research project aimed at the field of mine safety. We are painfully aware of how mine safety needs to improve, especially within the South African deep level mining context. Nicolaas Herholdt approached us to partner with him in developing a Point of View that uncovers new and important insights into mine safety that might assist in addressing the way in which safety statistics have plateaued.

The reality is that despite all the focus and attention the media and companies are giving to mine safety, deaths still occur - the improvements have stagnated - and it is clear that we are missing out on something.

We used our narrative research approach and applied the Cynefin Sense-Making Framework to make sense of the results. In general, the research identifies a clear gap between the current initiatives in place and the nature of the problems we are facing. 

Feel free to download the Point of View below or by clicking here. Read, it, discuss it, share it and then contact us for more information.

Kudos to Rob Hooper for some awesome depictions of stories gathered in the process!

Sonja Blignaut's picture

Our logo and design elements

In a recent blog entry, Dave Snowden commented positively about the design elements that make up our corporate identity. Coming from him this is a great complement, as the interpretation of abstract ideas such as "probe, sense, respond" into visually compelling graphic elements was a challenge!

I'd like to express appreciation to our designer, Angela Lang for a job well done!

Maybe I should elaborate a bit on why we selected probe: sense: respond as a tagline. We see our core focus area as assisting clients to address complex and intractable problems through the application of narrative and intervention techniques based on Complex Adaptive Systems theory (and other disciplines such as cognitive psychology, physics and anthropology).



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